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How to measure the impact of your marketing campaigns
Marketing measurement can be difficult because there are always a
Website design: are you too close to the screen?
This is both a physical and an emotional question. The
Digital marketing for real time monitoring and deep research
Is future focus enough? “Some companies cope with what happened,
5 considerations to target the right audience online
Being able to target key demographics of people is what
When is it time for a brand refresh?
A brand refresh is a freshen up, a few tweaks
Creating a truly unique brand – Two tips to get you on your way
Everywhere we look, we see brands. Some good, some bad,
5 tips for writing a compelling tagline
Your tagline is just as important to your creative strategy
Don’t worry, smart speakers won’t endanger SEO
Smart speakers are the same size as a Bluetooth speaker
Five killer tips for making effective explainer videos
The idea of making an explainer video can be intimidating.
Branding has changed. Is your brand keeping up?
Many of the brand advertising strategies that worked well in the past have now become somewhat obsolete and unsustainable.